Cover Image

The portable MBA in marketing /

Bibliographic Details
Main Author: Hiam, Alexander
Other Authors: Schewe, Charles D., 1942-
Format: Book
Language:English
Published: New York : J. Wiley, [1992]
Series:Portable MBA series.
Subjects:
Marketing > Management.
Description
Physical Description:xiv, 464 pages : illustrations ; 26 cm.
Bibliography:Includes bibliographical references (pages 451-452) and index.
ISBN:047154728X :