APA (7th ed.) Citation

Aaker, D. A. (1992). Strategic market management (3rd ed.). J. Wiley & Sons.

Chicago Style (17th ed.) Citation

Aaker, David A. Strategic Market Management. 3rd ed. New York, NY: J. Wiley & Sons, 1992.

MLA (9th ed.) Citation

Aaker, David A. Strategic Market Management. 3rd ed. J. Wiley & Sons, 1992.