Cover Image

Ethics in marketing /

Bibliographic Details
Main Author: Smith, N. Craig, 1958-
Other Authors: Quelch, John A.
Format: Book
Language:English
Published: Homewood, IL : Irwin, [1993]
Subjects:
Marketing.
Business ethics.
Description
Physical Description:xvi, 838 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references (pages 809-820) and index.
ISBN:0256108943 (alk. paper)