Managing new products : the power of innovation /

Bibliographic Details
Main Author: Kuczmarski, Thomas D., 1951-
Format: Book
Language:English
Published: Englewood Cliffs, N.J. : Prentice Hall, [1992]
Edition:2nd ed.
Subjects:
Description
Item Description:Includes index.
Physical Description:xiii, 304 pages : illustrations ; 25 cm.
ISBN:0135446694 :