Global perspectives on advertising self-regulation : principles and practices in thirty-eight countries /

Bibliographic Details
Main Author: Boddewyn, J. J. (Jean J.)
Format: Book
Language:English
Published: Westport, Conn. : Quorum Books, 1992.
Subjects:
Description
Physical Description:xiv, 234 pages : illustrations ; 25 cm.
Bibliography:Includes bibliographical references (pages 18-20) and index.
ISBN:089930723X (alk. paper)