Survival of the fittest : new product development during the 90's /

Bibliographic Details
Main Author: Himmelfarb, Philip A.
Format: Book
Language:English
Published: Englewood Cliffs, N.J. : Prentice Hall, [1992]
Subjects:
Description
Physical Description:xiv, 241 pages : illustrations ; 22 cm.
Bibliography:Includes bibliographical references (pages 220-227) and index.
ISBN:0138793131 :