APA (7th ed.) Citation

University of California (System). Extension Media Center & Boihem, H. (1992). The ad and the id: Sex, death and subliminal advertising. University of California Extension Center for Media and Independent Learning.

Chicago Style (17th ed.) Citation

University of California (System). Extension Media Center and Harold Boihem. The Ad and the Id: Sex, Death and Subliminal Advertising. Berkeley, CA: University of California Extension Center for Media and Independent Learning, 1992.

MLA (9th ed.) Citation

University of California (System). Extension Media Center and Harold Boihem. The Ad and the Id: Sex, Death and Subliminal Advertising. University of California Extension Center for Media and Independent Learning, 1992.