Cover Image

Lightning strategies for innovation : how the world's best firms create new products /

Bibliographic Details
Main Author: Zangwill, Willard I.
Format: Book
Language:English
Published: New York : Toronto : New York : Lexington Books ; Maxwell Macmillan Canada ; Maxwell Macmillan International, [1993]
Subjects:
New products.
Technological innovations.
Strategic planning.
Description
Physical Description:xx, 359 pages : illustrations ; 25 cm.
Bibliography:Includes bibliographical references (pages [331]-340) and index.
ISBN:002935675X :