Advertising management and the business publishing industry : marketing notes and cases /

Advertising management /
by: Gilligan, Colin
Published: (1976)

Advertising management /
by: Aaker, David A.
Published: (1987)

Guerrilla advertising : cost-effective techniques for small-business success /
by: Levinson, Jay Conrad
Published: (1994)

Cases in advertising management /
Published: (1992)

Cases in advertising management /
by: Kelley, Larry D., 1955-
Published: (2009)

Advertising management /
by: Aaker, David A.
Published: (1975)

Profitable methods for small business advertising /
by: Gray, Ernest A.
Published: (1984)

Managing the advertising process /
by: Kennedy, Sherril
Published: (1976)

Successful advertising management.
by: Obermeyer, Henry
Published: (1969)

The management of international advertising : a handbook and guide for professionals /
by: Kaynak, Erdener
Published: (1989)

The entrepreneur's guide to advertising /
by: Ogden, James R.
Published: (2010)

Advances in advertising research.
Published: (2013)

Retail advertising : management and technique /
by: Haight, William
Published: (1976)

The extent of retail advertising as a management tool : its scope and importance in small business.
by: Moore, Charles Thomas
Published: (1961)

Advertising management in a digital environment : text and cases /
by: Kelley, Larry D., 1955-, et al.
Published: (2022)

Advertising manager's handbook /
by: Bly, Robert W.
Published: (1993)

Advertising manager's handbook /
by: Bly, Robert W.
Published: (1999)

Successful advertising : key alternative approaches : a management handbook of worldwide principles /
by: Davis, Martyn P.
Published: (1997)

AMA complete guide to small business advertising /
by: Vitale, Joe, 1953-
Published: (1995)

Practical guide to comparative advertising : dare to compare /
by: Corbin, Ruth M., et al.
Published: (2019)

Advertising realities : a practical guide to agency management /
by: Perrin, Wes
Published: (1992)

Advertising account planning : a practical guide /
by: Kelley, Larry D., 1955-
Published: (2006)

Retail advertising : a management approach /
by: Gentile, Richard Joseph, 1926-
Published: (1976)

Advertising without an agency : a comprehensive guide to radio, television, print, direct mail, and outdoor advertising for small business /
by: Kobliski, Kathy J., 1946-
Published: (2001)

Handbook of advertising management /
by: Barton, Roger, 1903-
Published: (1970)

The business of advertising /
by: Jones, Robert William
Published: (1974)

How to sell advertising to management : a confidential report to ad executives /
by: Stansfield, Richard H.
Published: (1969)

Advertising : principles and management cases /
by: Dirksen, Charles J.
Published: (1983)

Advertising to business.
by: Smith, Roland B.
Published: (1957)

Advertising by design : generating and designing creative ideas across media /
by: Landa, Robin
Published: (2010)

The amazing advertising business /
Published: (1957)

The management of advertising /
by: Simon, Julian Lincoln, 1932-1998
Published: (1971)

Business-to-business advertising : how to compete for a $1-trillion-plus market /
by: Sawyer, Howard G.
Published: (1978)

Advertising management, text and cases /
by: Borden, Neil H. (Neil Hopper), 1895-1980
Published: (1959)

Advertising Design by Medium : a Visual and Verbal Approach.
by: Blakeman, Robyn, 1958-
Published: (2022)

Advertising by design : creating visual communications with graphic impact /
by: Landa, Robin
Published: (2004)