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Radio & television commercial /

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Bibliographic Details
Main Author: Book, Albert C.
Other Authors: Cary, Norman D., Tannenbaum, Stanley I.
Format: Book
Language:English
Published: Chicago, Ill. : NTC Business Books, [1984]
Edition:2nd ed.
Subjects:
Broadcast advertising > United States.
Radio advertising > United States.
Television advertising > United States.
Description
Physical Description:v, 222 pages : illustrations ; 28 cm.
Bibliography:Bibliography: pages 221-222.
ISBN:0872510956 (pbk.)