APA (7th ed.) Citation

Konikow, R. B. (1990). Sales promotion design. PBC International.

Chicago Style (17th ed.) Citation

Konikow, Robert B. Sales Promotion Design. Glen Cove, N.Y.: PBC International, 1990.

MLA (9th ed.) Citation

Konikow, Robert B. Sales Promotion Design. PBC International, 1990.