Day, G. S., Weitz, B. A., & Wensley, R. (1990). The Interface of marketing and strategy. JAI Press.
Chicago Style (17th ed.) CitationDay, George S., Barton A. Weitz, and Robin Wensley. The Interface of Marketing and Strategy. Greenwich, Conn.: JAI Press, 1990.
MLA (9th ed.) CitationDay, George S., et al. The Interface of Marketing and Strategy. JAI Press, 1990.
Warning: These citations may not always be 100% accurate.