Cracking the Japanese market : strategies for success in the new global economy /

Bibliographic Details
Main Author:	Morgan, James C.
Other Authors:	Morgan, J. Jeffrey
Format:	Book
Language:	English
Published:	New York : Toronto : New York : Free Press ; Collier Macmillan ; Maxwell Macmillan International, [1991]
Subjects:	Marketing > Japan. Industrial management > Japan. Corporate culture > Japan. Corporations, American > Japan. Competition > Japan. Competition > United States. Japan > Economic conditions > 1989- Japan > Economic policy > 1989-

Description
Physical Description:	xxi, 295 pages : illustrations
Bibliography:	Includes bibliographical references and index.
ISBN:	0029216915