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The bibliography of marketing research methods /

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Bibliographic Details
Main Author: Dickinson, John R.
Corporate Author: Marketing Science Institute
Format: Book
Language:English
Published: Lexington, Mass. : Lexington Books, [1990]
Edition:3rd ed.
Subjects:
Marketing research > Bibliography.
Description
Item Description:"Marketing Science Institute"--Cover.
Includes indexes.
Physical Description:xi, 1025 pages ; 24 cm.
ISBN:0669216976 (alk. paper)