Cover Image

Advertising media sourcebook /

Show other versions (2)
Bibliographic Details
Main Author: Barban, Arnold M.
Other Authors: Jugenheimer, Donald W., Turk, Peter B.
Format: Book
Language:English
Published: Lincolnwood, Ill., USA : NTC Business Books, [1989]
Edition:3rd ed.
Subjects:
Advertising media planning > United States.
Description
Item Description:Revised edition of: Advertising media sourcebook and workbook / Arnold M. Barban [and others]. 2nd edition c1981.
Physical Description:v, 122 pages : illustrations ; 28 cm.
ISBN:0844231592