Broadcast/cable copywriting /

Bibliographic Details
Main Author:	Orlik, Peter B.
Format:	Book
Language:	English
Published:	Boston : Allyn and Bacon, [1990]
Edition:	4th ed.
Subjects:	Broadcasting > Authorship. Broadcast advertising.

Description
Item Description:	Revised edition of: Broadcast copywriting. 3rd edition c1986.
Physical Description:	xxi, 746 pages : illustrations ; 25 cm.
Bibliography:	Includes bibliographical references and indexes.
ISBN:	0205123252