Cover Image

Marketing successes, historical to present day : what can we learn /

Bibliographic Details
Main Author: Hartley, Robert F., 1927-
Format: Book
Language:English
Published: New York : J. Wiley, [1990]
Edition:2nd ed.
Subjects:
Marketing > Case studies.
Description
Item Description:Revised edition of: Marketing successes, historical to present day. c1985.
Physical Description:vii, 290 pages : illustrations
Bibliography:Includes bibliographical references.
ISBN:0471512621