Cover Image

The McGraw-Hill 36-hour marketing course /

Bibliographic Details
Main Author: Seglin, Jeffrey L., 1956-
Format: Book
Language:English
Published: New York : McGraw-Hill, [1990]
Subjects:
Marketing > United States.
Marketing > United States > Case studies.
Marketing > Problems, exercises, etc.
Description
Physical Description:xii, 211, 15 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0070560625 :
0070560633 (pbk.) :