Customer-driven marketing : lessons from entrepreneurial technology companies /

Bibliographic Details
Other Authors:	Smilor, Raymond W.
Format:	Book
Language:	English
Published:	Lexington, Mass. : Lexington Books, [1989]
Subjects:	High technology > Marketing. Technological innovations > Marketing.

Description
Physical Description:	xxi, 190 pages : illustrations ; 24 cm.
Bibliography:	Includes bibliographies and index.
ISBN:	0669211281 (alk. paper)