APA (7th ed.) Citation

Bates, J. W. (1979). Marketing in MARTA: Evolving an innovative role in mass transit. Case Study Project on MARTA Management, [University of Georgia].

Chicago Style (17th ed.) Citation

Bates, John W. Marketing in MARTA: Evolving an Innovative Role in Mass Transit. [Athens]: Case Study Project on MARTA Management, [University of Georgia], 1979.

MLA (9th ed.) Citation

Bates, John W. Marketing in MARTA: Evolving an Innovative Role in Mass Transit. Case Study Project on MARTA Management, [University of Georgia], 1979.