APA (7th ed.) Citation

Soares, E. J. (1988). Cost-effective marketing research: A guide for marketing managers. Quorum Books.

Chicago Style (17th ed.) Citation

Soares, Eric J. Cost-effective Marketing Research: A Guide for Marketing Managers. New York: Quorum Books, 1988.

MLA (9th ed.) Citation

Soares, Eric J. Cost-effective Marketing Research: A Guide for Marketing Managers. Quorum Books, 1988.

Warning: These citations may not always be 100% accurate.