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The spot : the rise of political advertising on television /

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Bibliographic Details
Main Author: Diamond, Edwin
Other Authors: Bates, Stephen, 1958-
Format: Book
Language:English
Published: Cambridge, Mass. : MIT Press, [1988]
Edition:Rev. ed.
Subjects:
Advertising, Political > United States.
Television advertising > United States.
Description
Item Description:Includes index.
Physical Description:xiii, 425 pages : illustrations ; 21 cm.
Bibliography:Bibliography: pages [397]-407.
ISBN:0262040956
0262540495 (pbk.)