Cover Image

Consumer panels /

Bibliographic Details
Main Author: Sudman, Seymour
Other Authors: Ferber, Robert, 1922-
Format: Book
Language:English
Published: Chicago : American Marketing Association, [1979]
Subjects:
Consumer panels.
Description
Physical Description:ix, 123 pages : illustrations ; 23 cm.
Bibliography:Bibliography: pages 119-123.
ISBN:0877571317