rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Marketing strategies for a tough environment
    sub title: proceedings
  name:
    name part: American Marketing Association
    role:
      role term: creator
  name:
    name part: La Placa, Peter J.
  name:
    name part: Frank, Newton.
  type of resource: text
  genre: bibliography
  genre: conference publication
  origin info:
    place:
      place term: ilu
    date issued: 1980
    issuance: monographic
  language:
    language term: eng
  physical description:
    form: print
    extent: viii, 211 pages : illustrations ; 28 cm.
  note: Peter J. LaPlaca, Newton Frank ; [cover design by Mary Jo Krysinski].
  note: Includes bibliographical references and index.
  subject:
    topic: Marketing
    genre: Congresses
  classification: HF5415 .A57549 1980
  classification: 658.8
  related item:
    title info:
      title: Series (American Marketing Association) ; no. 45
  identifier: 0877571252
  identifier: 79015967
  record info:
    record content source: DLC
    record creation date: 790605
    record change date: 20151015100522.0
    record identifier: in00000661300