Dictionary of marketing terms /

Bibliographic Details
Main Author: Shapiro, Irving J.
Format: Book
Language:English
Published: Totowa, N.J. : Littlefield, Adams, 1981.
Edition:4th ed.
Series:A Littlefield, Adams quality paperback, no. 363
Subjects:
Description
Item Description:First-3d edition published under title: Marketing terms.
Physical Description:276 pages ; 24 cm.
ISBN:0822603632 (pbk.) :