APA (7th ed.) Citation

Garbett, T. F. (1981). Corporate advertising: The what, the why, and the how. McGraw-Hill.

Chicago Style (17th ed.) Citation

Garbett, Thomas F. Corporate Advertising: The What, the Why, and the How. New York: McGraw-Hill, 1981.

MLA (9th ed.) Citation

Garbett, Thomas F. Corporate Advertising: The What, the Why, and the How. McGraw-Hill, 1981.