International marketing strategy /

Bibliographic Details
Main Author: Thorelli, Hans Birger, 1921-
Other Authors: Becker, Helmut, 1937-
Format: Book
Language:English
Published: New York : Pergamon Press, [1980]
Edition:Revised edition.
Series:Pergamon policy studies on business.
Subjects:
Description
Physical Description:xxi, 423 pages ; 24 cm.
Bibliography:Includes bibliographies and indexes.
ISBN:0080255426
0080255434 (pbk.)