A basic bibliography on experimental design in marketing /

Bibliographic Details
Main Author: Gardner, David Morgan, 1936-
Other Authors: Belk, Russell W.
Format: Book
Language:English
Published: Chicago, Ill. : American Marketing Association, [1980]
Series:AMA bibliography series ; no. 37.
Subjects:
Description
Physical Description:ix, 59 pages ; 23 cm.
ISBN:0877571422