Product innovation, the product life cycle, and competitive behavior in selected food processing industries, 1947-1964 /

Bibliographic Details
Main Author: Buzzell, Robert D. (Robert Dow), 1933-
Corporate Authors: Arthur D. Little, Inc, United States. National Commission on Food Marketing, Grocery Manufacturers of America
Other Authors: Nourse, Robert E. M.
Format: Book
Language:English
Published: [Place of publication not identified] : Arthur D. Little, Inc., 1966.
Subjects:
Description
Item Description:"Report to National Commission on Food Marketing prepared by Arthur D. Little, Inc. for Grocery Manufacturers of America, Inc."
Physical Description:192 pages in various pagings : illustrations ; 28 cm.
Bibliography:Includes bibliographical references.