Cover Image

Consumer behavior and fashion marketing /

Bibliographic Details
Main Author: Packard, Sidney
Other Authors: Raine, Abraham
Format: Book
Language:English
Published: Dubuque, Iowa : W. C. Brown Co., [1979]
Edition:2d ed.
Subjects:
Consumers.
Marketing.
Fashion.
Description
Item Description:Includes index.
Physical Description:v, 314 pages : illustrations ; 24 cm.
Bibliography:Bibliography: pages 305-307.
ISBN:0697080277