APA (7th ed.) Citation

Wasson, C. R. (1975). Consumer behavior: A managerial viewpoint. Austin Press.

Chicago Style (17th ed.) Citation

Wasson, Chester R. Consumer Behavior: A Managerial Viewpoint. Austin, Tex.: Austin Press, 1975.

MLA (9th ed.) Citation

Wasson, Chester R. Consumer Behavior: A Managerial Viewpoint. Austin Press, 1975.

Warning: These citations may not always be 100% accurate.