APA (7th ed.) Citation

Frey, A. W., & Nystrom, P. H. (1965). Marketing handbook (2d ed.). Ronald Press Co..

Chicago Style (17th ed.) Citation

Frey, Albert Wesley, and Paul H. Nystrom. Marketing Handbook. 2d ed. New York: Ronald Press Co., 1965.

MLA (9th ed.) Citation

Frey, Albert Wesley, and Paul H. Nystrom. Marketing Handbook. 2d ed. Ronald Press Co., 1965.