A selected and annotated bibliography of marketing theory /
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Austin :
Bureau of Business Research, University of Texas at Austin,
1970.
|
| Edition: | [Rev. ed.]. |
| Series: | Bibliography series (Austin, Tex.) ;
no. 14, rev. |
| Subjects: |
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