An annotated index to the proceedings of the American Marketing Association conferences, '66/'71 /

Bibliographic Details
Main Author: King, Robert L.
Corporate Author: American Marketing Association
Format: Book
Language:English
Published: [Chicago?] : American Marketing Association, [1973]
Series:Bibliography series (American Marketing Association) ; no. 20.
Subjects:
Description
Physical Description:xi, 150 pages ; 23 cm.