APA (7th ed.) Citation

International Association of Business Communicators & Degen, C. (1987). Communicators' guide to marketing. Longman.

Chicago Style (17th ed.) Citation

International Association of Business Communicators and Clara Degen. Communicators' Guide to Marketing. New York: Longman, 1987.

MLA (9th ed.) Citation

International Association of Business Communicators and Clara Degen. Communicators' Guide to Marketing. Longman, 1987.

Warning: These citations may not always be 100% accurate.