Cover Image

Bringing innovation to market : how to break corporate and customer barriers /

Bibliographic Details
Main Author: Sheth, Jagdish N.
Other Authors: Ram, S. (Sundaresan), 1957-
Format: Book
Language:English
Published: New York : Wiley, [1987]
Subjects:
New products.
Technological innovations.
Description
Physical Description:xii, 247 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographies and index.
ISBN:0471849774