Selling the people's Cadillac : the Edsel and corporate responsibility /

Bibliographic Details
Other Authors: Deutsch, Jan G.
Format: Book
Language:English
Published: New Haven : Yale University Press, [1976]
Subjects:
Description
Physical Description:261 pages : illustrations ; 28 cm.
Bibliography:Includes bibliographical references.
ISBN:0300019505 :
0300020147 (pbk. :)