Using industrial marketing techniques for external management education /

Bibliographic Details
Main Author: LaCivita, Stephen J.
Other Authors: Mayo, Michael C.
Format: Book
Language:English
Published: Ann Arbor, Mich. : Division of Research, Graduate School of Business Administration, University of Michigan, [1985]
Series:Michigan management and executive development studies ; #3.
Subjects:
Description
Physical Description:12 pages ; 21 cm.
Bibliography:Bibliography: pages 11-12.
ISBN:0877122423 (pbk.)