Strategic telemarketing : how to fit this new medium into your marketing plans /

Bibliographic Details
Main Author: Bencin, Richard L., 1935-
Format: Book
Language:English
Published: Philadelphia, Pa., USA : Swansea Press, [1987]
Series:Cresheim management books.
Subjects:
Description
Physical Description:xviii, 182 pages : forms ; 24 cm.
Bibliography:Includes bibliographical references.
ISBN:0915601028