International marketing : managerial perspectives /
| Other Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Boston, Mass. :
Kent Pub. Co.,
[1986]
|
| Edition: | 2nd ed. |
| Subjects: |
| Physical Description: | xii, 466 pages : illustrations ; 24 cm. |
|---|---|
| Bibliography: | Bibliography: pages 460-466. |
| ISBN: | 0534062709 (pbk.) : |