An empirical investigation of the use of the product life cycle concept in formulating purchasing strategy /

Bibliographic Details
Main Author: Rink, David
Format: Thesis Microform Book
Language:English
Published: [Place of publication not identified] : [publisher not identified] ; 1976.
Subjects:
Description
Item Description:Microform.
Physical Description:xii, 342 leaves : illustrations
Bibliography:Bibliography: leaves 334-342.