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The conceptual framework for a science of marketing : Marketing Symposium, 1963 /

Bibliographic Details
Corporate Author: Münsteraner Marketing-Symposium University of Illinois
Other Authors: Huegy, Harvey Wilborn, 1903-
Format: Conference Proceeding Book
Language:English
Published: Urbana : Bureau of Business Management, College of Commerce and Business Administration of the University of Illinois, [1964]
Series:University of Illinois bulletin ; vol. 61, no. 57
Subjects:
Marketing > Congresses.
Description
Item Description:"February, 1964."
Physical Description:iv, 125 pages : illustrations ; 23 cm.
Bibliography:Includes bibliographical references.