Careers in marketing /

Bibliographic Details
Main Author: Rosenthal, David W.
Other Authors: Powell, Michael A., 1959-
Format: Book
Language:English
Published: Englewood Cliffs, N.J. : Prentice Hall, [1984]
Series:Prentice-Hall series in marketing.
Subjects:
Description
Physical Description:xiii, 354 pages : illustrations ; 24 cm.
Bibliography:Includes bibliographical references and index.
ISBN:0131149350
013114927X (pbk.)