APA (7th ed.) Citation

Buzzell, R. D., & Barabba, V. P. (1985). Marketing in an electronic age. Harvard Business School Press.

Chicago Style (17th ed.) Citation

Buzzell, Robert D., and Vincent P. Barabba. Marketing in an Electronic Age. Boston, Mass.: Harvard Business School Press, 1985.

MLA (9th ed.) Citation

Buzzell, Robert D., and Vincent P. Barabba. Marketing in an Electronic Age. Harvard Business School Press, 1985.