Marketing and the public interest : proceedings of a symposium /
| Corporate Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Cambridge, Mass. :
MSI,
1978.
|
| Series: | Report (Marketing Science Institute) ;
no. 78-105. |
| Subjects: |
| Physical Description: | ix, 311 pages : illustrations ; 28 cm. |
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| Bibliography: | Includes bibliographical references. |