APA (7th ed.) Citation

Marketing Science Institute, Grether, E. T., & Cady, J. F. (1978). Marketing and the public interest: Proceedings of a symposium. MSI.

Chicago Style (17th ed.) Citation

Marketing Science Institute, Ewald Theophilus Grether, and John F. Cady. Marketing and the Public Interest: Proceedings of a Symposium. Cambridge, Mass.: MSI, 1978.

MLA (9th ed.) Citation

Marketing Science Institute, et al. Marketing and the Public Interest: Proceedings of a Symposium. MSI, 1978.