Understanding consumer behavior : [a selection of papers by Raymond A. Bauer ... et. al] /
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Boston :
Christopher Pub. House,
[1966]
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| Edition: | Rev. 1966 ed. |
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| Physical Description: | 339 pages : illustrations ; 21 cm. |
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| Bibliography: | Includes bibliographical references and index. |