Understanding consumer behavior : [a selection of papers by Raymond A. Bauer ... et. al] /

Bibliographic Details
Main Author: Grossack, Martin M.
Other Authors: Bauer, Raymond Augustine, 1916-1977
Format: Book
Language:English
Published: Boston : Christopher Pub. House, [1966]
Edition:Rev. 1966 ed.
Subjects:
Description
Physical Description:339 pages : illustrations ; 21 cm.
Bibliography:Includes bibliographical references and index.