Standard dictionary of advertising, mass media, and marketing, English-German /

Bibliographic Details
Main Author: Koschnick, Wolfgang J., 1942-
Format: Book
Language:English
Published: Berlin ; New York : W. de Gruyter, 1983.
Subjects:
Description
Item Description:Title on added title page: Standard-Worterbuch fur Werbung, Massenmedien und Marketing, Englisch-Deutsch.
Spine titles: Dictionary of advertising, Worterbuch fur Werbung.
Physical Description:466 pages ; 22 cm.
ISBN:3110087820 :