Strategic market planning : the pursuit of competitive advantage /

Bibliographic Details
Main Author: Day, George S.
Format: Book
Language:English
Published: St. Paul : West Pub. Co., [1984]
Subjects:
Description
Item Description:Includes index.
Physical Description:xvi, 237 pages : illustrations ; 25 cm.
Bibliography:Bibliography: pages 215-223.
ISBN:0314778845 (pbk.) :