Macromarketing, a Canadian perspective /

Bibliographic Details
Corporate Author: Canadian Marketing Workshop York University
Other Authors: Thompson, Donald N.
Format: Conference Proceeding Book
Language:English
Published: Chicago : American Marketing Association, [1980]
Series:Proceedings series (American Marketing Association)
Subjects:
Description
Physical Description:viii, 318 pages : illustrations ; 23 cm.
Bibliography:Includes bibliographies.
ISBN:0877571244